Absolutely perfect in every way. The tag made my mom laugh.








The Escalation | Hat, Hat Hat, & Hat Hat Hat - 3 Pack
Bundle & Save 15% — Buy any 3 items to qualify
The Escalation | Hat, Hat Hat, & Hat Hat Hat - 3 Pack | Hat Bundles
The dad joke that escalated.
It started with a Hat. Then someone put a Hat on the Hat. Naturally, things got out of hand. The Escalation collects all three two-tone tan & blue dad hats in one set — Hat, Hat Hat, and Hat Hat Hat — so you can wear the full punchline and let everyone else catch up.
What's included
- Hat — the original two-tone tan & blue dad hat ($33 value)
- Hat Hat — a hat embroidered on a hat, because why stop at one ($36 value)
- Hat Hat Hat — the grand finale, three hats deep ($36 value)
Why grab the whole set: Bundled at $79 (a $105 value) — save $26, plus free shipping and 60-day returns. 100% cotton, unstructured relaxed fit, adjustable strap, one size fits most. The complete bit, delivered.
Three two-tone tan & blue 6-panel cotton dad hats. Embroidered Hat, Hat Hat, and Hat Hat Hat designs. Unstructured relaxed fit. Adjustable strap. One size fits most.
Premium gold gift bag available in cart.
- - Items packed in our custom gold gift bag
- - Shipped inside a discreet outer box
- - Arrives protected and presentation-ready
We ship fast and reliably.
- - Free U.S. standard shipping over $65
- - Priority shipping over $95
- - U.S. delivery: 5–8 days (standard) / 1–4 days (priority)
- - International: 7–15 business days
Easy free returns on U.S. orders.
- - 60 days from purchase
- - Unused items, original condition
- - International orders are final sale
- - Order issues? We’ll make it right
The Escalation | Hat, Hat Hat, & Hat Hat Hat - 3 Pack
$79.00 $105.00

Customer Reviews
Overall rating: 4.6 / 5 from 130 reviews.
A conversation piece wherever retail clerks sense my awkwardness. (I love it.)
Jordan D. 5/5 Verified
Needs more hats
Sam 5/5 Verified
I've been using this hat for 6 months now and I really like it!
Jonathan 5/5 Verified
I love the hat hat hat, I work at a grocery store and a lot of customers comment on it and they love it also, 100% worth the money
Cassie E. 5/5
Love it! A great-looking and high-quality hat, plus the hat logo, which has already gotten some good .laughs.
Carl R. 5/5 Verified
Amazing hat, looks great in the Grand Prismatic Springs! Found this hat chillin' in the Grand Prismatic Springs, appeasing the the basin's resident volcano god into a few more months of no eruptions. It'd probably look better on my head, but I was a good boy and didn't leave the boardwalk.
Jt 5/5 Verified
This is the second time Ive bought this hat for a friend. Its great that it remains available. Makes it easy to replace if its lost or as it gets old. My friend lives in it
Flaire M. 5/5 Verified
Even better then imagined!
Maria B. 5/5 Verified
Stitching on the brim started coming apart in less than 2 weeks of wear. Poor quality!
Dermot M. 1/5 Verified
Store owner replied: Thank you for bringing this to our attention. We take our quality very seriously and a hat should absolutely not have stitching come apart after less than two weeks of wear. That isn't the level of quality we expect from our products. We've gone ahead and issued a full refund for your order. We appreciate you sharing your experience, as feedback like this helps us identify and address issues to maintain our quality standards. — Dad Brand Team
My third hat. Great quality.
B. 5/5 Verified
Didnt fit like in the photos
Jackson B. 1/5 Verified
The hat was kind of small for my partner, the FIL, and the 9 year old, but everyone still loved the Hat/Hat Hat/Hat Hat Hat trio for Father’s Day
Annie A. 4/5 Verified
Hat fits and feels great
Michael F. 5/5 Verified
Awesome hat!!! Got compliments as soon as I left the house
Eugene Francis E. 5/5 Verified
Love it! Fits nicely! Love the feel of the hat and the look of it. Used it for our entire Peru trip and took it hiking over the Salkantay Pass! Only complaint is that the hat feels like it covers less of my head than a normal baseball cap. There’s a large gap above the ear that I’m not used to. That’s not a real complaint - you forget about it quickly.
Timothy S. 5/5 Verified
Just a good hat. Very happy with it!
Steven P. 5/5 Verified
My hat hat hat is now over a year old and has about 1500 hours of use and it still looks great! Super comfortable and durable. The size is adjustable.
Neil B. 5/5
Love the hat
Pete G. 5/5 Verified
Good shit man
Andre D. 5/5 Verified
Love it!
Mark F. 5/5 Verified
Its the perfect birthday gift
Edraid J. 5/5 Verified
This hat is tiny.
Peter W. 1/5 Verified
Store owner replied: Thank you for the feedback. Our hats are designed with an adjustable fit, but we understand that sizing and fit can feel different depending on personal preference and head shape. If the fit didn’t work for you, we offer free 60-day returns and are happy to help make it right. Please reach out to support@dadbrand.com with your order number and we’ll take care of it. — Dad Brand Team
My wife hates it, so I love it!
Robby H. 5/5 Verified
Great quality! Really comfortable to wear and I've already gotten lots of compliments. It's a really clever design.
Elizabeth O. 5/5 Verified
Love that this hat is gigantic like so many others. Love my hat hat and will buy more from this co.
Joseph G. 5/5 Verified
My husband loved it! He's been looking for a hat for a long time and never found anything he liked and I saw you guys on an ad and got him this hat and he won't take it off
Dolleena D. 5/5 Verified
Nice hat! A bit loose in the back due to my small head but I got a tailor to tighten it up and it's amazing. Thank you!
Chris S. 5/5 Verified
So at work I can be classified as someone that doesn’t necessarily take everything seriously. Every single person that has noticed the hat says it makes sense. The quality is very well done. What I will say is if you have a big head like me then it will be a little more snug than expected but overall I love this thing.
Marshall P. 5/5 Verified
Great quality! My brother in law loves it
Mylinh T. 5/5 Verified
Hi :)
Joshua A. 5/5 Verified
Very small hat. Doesnt really fit and is barely adjustable. Also doesnt keep a shape at all. Every time I try it on it is weirdly lumpy. Great logo though
Miller A. 1/5 Verified
Store owner replied: Sorry about this — it looks like the incorrect size hat was shipped. We’ve already issued a full refund. Thanks for letting us know.
I got it as a gift for my husband and it’s his favorite, he got a big kick out of it
Sarah-ashley P. 5/5 Verified
Hat hat hat
Brianna W. 5/5 Verified
Purchased as a gift. Recipient loves it.
Lisa G. 5/5 Verified
Funny hat, pretty sure he likes it
Brett M. 4/5 Verified
The hat is perfect!
Pamela C. 5/5 Verified
Got it for my brother as a Christmas present and it was a huge hit!
Jeremy F. 5/5 Verified
Perfect totally not a scam
Danielle S. 5/5 Verified
Great hat! Not only funny but comfortable and easy to adjust if needed.
Corinne T. 5/5 Verified